Greenberg Glusker today announced that litigation attorney Glen A. Rothstein has joined the firm as a Partner, practicing in the areas of Entertainment Law, Entertainment Litigation and General Commercial Litigation.

“The Greenberg Glusker platform uniquely suits my practice in that it provides limitless business synergies to connect my long established entertainment client and referral base with my fast growing interactive gaming, digital and media app clientele. Greenberg Glusker provides the opportunity to practice at nothing less than an iconic Los Angeles-based full-service law firm with expanded resources and talent previously unavailable,” said Rothstein. “My entertainment and non-entertainment clients alike will feel right at home and immediately well-served, just as I have felt from the first day I stepped through Greenberg Glusker’s doors.”

Glen’s representative institutional entertainment and interactive gaming clients include Lionsgate Films Inc., Mark Damon’s Foresight Unlimited and Namco Bandai Games Inc., as well as critically acclaimed indie writer/producer/director David Guy Levy and video game icons Bruce McMillan (Founder and CEO of Blink Media Inc. and former Executive Vice President, Worldwide Studios at Electronic Arts) and Christopher Roberts (video game designer and programmer, including the best selling Wing Commander franchise, and most recently founder of Cloud Imperium Games, Inc. and the record-shattering crowd funded title Star Citizen).

“Glen is business-minded and has a pragmatic approach to client representation, service and problem solving as well as a respected reputation for strong and aggressive advocacy,” said Greenberg Glusker Managing Partner Stephen Smith. “In dispute resolution, he successfully attempts to avoid protracted and expensive litigation, whenever possible, and minimize business and life disruption for his clients, but will not shy away from a fight. Glen will expand our service to entertainment, interactive gaming, digital media and app and general commercial business clients and is a most welcome addition to our litigation bench.”

An oft-quoted media commentator in entertainment trade industry and legal publications, Rothstein manages claims involving all forms of entertainment and other general commercial litigation, including a wide range of intellectual property disputes involving copyright, trademark, misappropriation of likeness and related matters. David Guy Levy of Periscope Entertainment LLC (Would You Rather and Terri) says, “Glen is my go to litigator. Period. I felt everything was in complete control and we had a game plan every step of the way. And, more importantly, he gives the best holiday gifts on the planet” (referring to the replica Back to the Future hoverboard residing in David’s office).

Respected industry transactional attorneys uniformly sing Rothstein’s praises. “Glen has consistently achieved great litigation results for our clients for years in a wide range of matters, often at an early stage in the legal proceedings, in a cost effective and goal-oriented manner,” said entertainment lawyer Steve Monas of Business Affairs, Inc. “Glen’s communication and listening skills inspire strong and immediate client confidence.”

Likewise, “Glen’s client responsiveness, willingness to listen and to work collaboratively with transactional and in-house counsel have proven very valuable in our collaboration,” said Ortwin Freyermuth of Freyermuth & Associates, an internationally recognized entertainment and video game lawyer. “Glen’s ability to forcefully control the litigation agenda, as necessary, in dealing with opposing counsel are among his great attributes.”

Rothstein also represents digital and mobile app companies such as ICS Mobile, Inc. (runner of the FreeAppADay.com website, a leading monetization and promotional platform that uses its 10 million plus user base to promote iOS applications on all App Stores worldwide) as well as digital marketing and social media companies. “Glen provided key legal advice and business counsel throughout the course of our company’s growth to ultimate acquisition,” said Gregory Cargill, an established social media industry leader and founding partner of the Los Angeles-based digital marketing agency bigMETHOD, LLC. “Thanks to Glen and his creative and aggressive legal strategies, we were able to get past what seemed like insurmountable obstacles at various points in our business. We would not have had the success we were able to create without the support he provided.”

In the non-entertainment legal community, Glen is equally respected by his clients for his skill and generosity. “Glen’s commitment to and support for AltaMed for years, both personally and professionally, has been great,” said Henry A. Holguin, General Counsel for AltaMed Health Services Corporation, one of the nation’s leading non-profit federally qualified health centers. “Whether Glen is personally handling a piece of commercial litigation or quarterbacking one of AltaMed’s many other corporate, labor and employment or IP matters from afar, I can always rest assured as a general counsel that he is on top of all details every step of the way in a cost effective manner. AltaMed looks forward to continue working with Glen and Greenberg Glusker in the future.”

Rothstein, who previously was a founding partner of the Los Angeles office of Blank Rome LLP, is a 1995 graduate of UCLA School of Law and 1992 University of California, Santa Barbara, which he attended as an undergraduate.

www.greenbergglusker.com